Change Management – How to bring social networking technology into business without it feeling like a pill
January 31, 2009 by Di
Filed under change leadership, change management, communication
Where do you stand when it comes to Web 2.0 and the new tools of social networking like blogging, Facebook, Linked In, My Space and Plaxo? As far as you’re concerned, is it still a fad to be ignored – the domain of the Gen Ys and the Techno Geeks from Gen X? Have you fully embraced the power of the networking, collaboration and business development opportunities these tools have to offer you and your business? Or are you still dabbling – sitting the fence somewhere.
I confess that I am a dabbler when faced with the practical application of new technologies. It’s not that I don’t appreciate what these new technologies can do. I do – it comes with the territory of being an ideas person. In fact, It’s a big part of my new book which is all about Change and what works in the 21st century. It’s just that the practical application of these things is not really my strong suit. Frankly, I find it a time-consuming, boring hassle to learn. But heh, I have my own blog now which only took a year or so from the idea to finally get my act together - so that’s saying something.


Welcome to this on-line forum for leaders of change. My name is Di Worrall, and I help business leaders with the skills and confidence to make change happen for themselves, their career and their business. As an author, organisational change specialist and executive coach, I work with leaders to create a clear path through change and uncertainty; build their leadership skills and confidence; and create systems for lasting change and a more prosperous and sustainable future. For regular updates on our best leadership and change articles, you can subscribe to our fortnightly ezine below.

